TD Ameritrade Reveals ETF Investment Demand Among Millennials, Gen Xers

Exchange traded fund asset flows reveal diverging investment interests of millennial investors from other generations.

Overall, net flows continued to be positive in June, keeping up with May’s upward trend, according to a TD Ameritrade note. Net flows of energy, taxable bond and international stock ETFs exhibited strong growth in June.

“We continue to see positive net flows in ETFs, continuing the trend of retail clients increasing their exposure to the market as we sit near all-time highs,” JJ Kinahan, chief market strategist at TD Ameritrade, told ETF Trends. “Seeing millennials remaining positive in their net flows is an encouraging sign as they start to think about their long-term investment plans.”

Different generations of investors, though, exhibited varying levels of risk appetite for specific equity segment picks as they reassess their investment portfolios in the extended bull market environment.