“There’s no lack of desire among women to be engaged, but we decided we needed to make that bridge happen,” she said.

The idea was born for Project Worth to partner with corporate women’s networks to conduct a series of workshops, or what they call conversations, to reach nearly 1,000 professional women in 4-6 weeks. Project Worth plans to extend its reach later this year to teenage girls to instill important financial habits early in life.

“We’re learning as we go,” Pelant said. “What we found, is that when you pose a few questions, like ‘what do you wish you would have known? What is your very best money lesson? What do you wish women knew?’ It unleashed this torrid conversation. This began to unearth women’s ability to talk about money and topics related to it.”

The dates of the events are purposefully being held around Equal Pay Day, which was April 10, which represents the date in 2018 when women’s earnings finally match what their male counterparts earned in 2017. The date applies only to white women who work full time; the date at which African-American women’s earnings catch up is July 31. Hispanic women’s earnings do not catch up until November 2.

Among the upcoming dates is a workshop set for May 1. It is in collaboration with the Financial Women of San Francisco and Women in ETFs San Francisco Chapter. It will be held at Charles Schwab & Co., 211 Main Street, San Francisco, CA, 5:00-7:00 pm PT. Reservations are required in advance and space is limited. Click here for reservations: http://womeninetfs.com/events/EventDetails.aspx?id=1085274.

For more information about Project Worth, visit https://www.project-worth.com.