FundVest ETF spans a diverse range of asset classes, featuring funds from market-leading providers including Direxion, Guggenheim Investments, PowerShares by Invesco, OppenheimerFunds, PIMCO, Reality Shares, and SPDR ETFs from State Street Global Advisors.

The solution complements Pershing’s existing mutual fund no-transaction-fee platform, FundVest. It provides Pershing’s clients with flexibility to deliver a broad range of ETFs to investors while reducing explicit costs.

Pershing platform ETF inflows increased 20 percent in 2016, compared to the previous year. Further, in a recent Pershing survey conducted by Beacon Strategies among 1,500 financial advisors, RIAs, and global wealth managers, more than two-thirds of respondents who used ETFs said they intend to increase their usage over the next 12 months.

Pershing clients will have full access to the variety of funds available on FundVest ETF via the ETF Center on NetX360. The ETF Center also features premium thought leadership including articles and research through both Morningstar and Lipper, and provides tools that allow advisors to search, screen and compare ETFs side by side.