Since 1999, online sales have grown at 20% compound annual growth rate while brick-and-mortar stores have actually seen sales dip. IBUY is also benefiting from a domestic focus, partially insulating the ETF from trade war speculation.
“The majority of the holdings in IBUY have been disruptive to their industries. Since many holdings are consumer-discretionary, they can grow along with the current strong economy,” according to TheStreet.com. “However, there is a potential risk. Being focused on only two areas — retail and technology — has its drawbacks because companies within an industry tend to move up or down in unison.”
IBUY is home to 39 stocks and charges 0.65% per year, or $65 on a $10,000 investment.
For more information on the consumer sector, visit our consumer discretionary category.