SSGA is Teaming Up With Actress Elizabeth Banks

State Street Global Advisors, the asset management business of State Street Corporation, has teamed up with actress, director and business owner Elizabeth Banks to launch a series of podcasts to raise awareness of the strong performance of several mid-cap companies that make up the SPDR® S&P MIDCAP 400 ETF (NYSEArca: MDY).

The series, entitled “Crazy Enough to Work,” was directed by David Gordon Green and explores how several companies with a market cap range of $1 billion to $8 billion began, overcame obstacles and remain relevant as the world changes around them. During several frank discussions and fun experiences, Elizabeth Banks investigates and uncovers unexpected moments about how these companies have influenced and inspired their customers and employees.

“Our goal is to always bring our best thinking and insights to our clients,” said Stephen Tisdalle, chief marketing officer at State Street Global Advisors. “Despite delivering higher annualized returns over the last two decades, mid-cap stocks receive scant attention when compared to their large and small cap peers. Crazy Enough to Work takes a fun, innovative and engaging approach to help investors get a closer look at several companies that make up the mid-cap equity sector.

The first episode debuts on crazyenough2work.com, and is available for download on iTunes, Spotify, Google Play and Bloomberg.com. The first episode takes Elizabeth Banks to Los Angeles where she interviews Greg Silvers, CEO of EPR Properties which is the owner of movie theatres, ski resorts, family entertainment centers and a host of other experience-oriented properties.

Related: From Debt to a $62.5M Startup: Rodney Williams on His ‘Internet of Sound’ Software