O’Shares Investments, the exchange traded funds issuer founded by “Shark Tank” personality Kevin O’Leary, is looking to make significant additions to its ETF lineup.

A filing with the Securities and Exchange Commission indicates O’Shares is looking to add as many as 17 ETFs to its stable.

Related: More Shank Tank ETFs

“All the proposed offerings have ‘quality’ in the name and would employ a passive investing approach. The investable universe of these funds includes emerging-market equities, small-cap U.S. stocks, preferred shares, and even corporate credit,” reports Luke Kawa for Bloomberg.

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The O’Shares FTSE US Quality Dividend ETF (NYSEArca: OUSA), the first O’Shares ETF, has enjoyed rapid success. Just about a year old, OUSA has over $240 million in assets under management.

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