ETF Trends
ETF Trends

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By The Sense

In the world of online dating sites and phone apps, let’s face it, appearance matters. First impressions are formed on a handful of photos and limited character count, but anyone who has spent time in the online dating scene knows that the pictures painted by potential suitors don’t tell the whole story.

Choosing investments in your 401(k) or other company plan is a lot like online dating. You are provided with a list of names to choose from, a bit about their heritage (stocks or bonds, domestic or international) and some information about their past (performance).

Just like with dating, you don’t want to rely on an online profile to make this important decision. Ask these “get to know you” questions about your investment options before making your selections:

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The opinions and forecasts expressed herein are solely those of Tom Lydon, and may not actually come to pass. Information on this site should not be used or construed as an offer to sell, a solicitation of an offer to buy, or a recommendation for any product.