Specifically, the Credit Suisse analyst points to new Facebook products like the “sponsored stores” and the “mobile app install” feature. He argues that Facebook is considered a “layer cake, with value creation arriving through the release of new products.”
Social media observers are waiting on Facebook (NasdaqGS: FB) earnings numbers after the bell Wednesday, April 23.
SOCL allocates a 12.8% weight to Facebook.
Global X Social Media Index ETF
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Tom Lydon’s clients own shares of Facebook.