The so-called fee war has helped Vanguard bring in more investment assets for most of the year as its competitive pricing undercut iShares. However, over the past month, iShares has followed an aggressive advertising campaign in promoting its restructured “core” ETF suite.
Year-to-date, the industry introduced 159 new ETF products and closed 97 offerings for a net increase of 62 ETFs, compared to the net increase of 278 over 2011.
On the downside, State Street experienced outflows of over $9 billion, with the SPDR S&P 500 ETF (NYSEArca: SPY) losing $7 billion. The outflows from SPY can be partly attributed to the restructured iShares Core S&P 500 ETF (NYSEArca: IVV), which now comes with a 0.07% expense ratio compared to SPY’s 0.09%. [Total Stock Market ETFs]
For more information on ETF asset flows, visit our ETF performance reports category.
Max Chen contributed to this article.
Full disclosure: Tom Lydon’s clients own SPY.