“We believe Disney will respond to a CMCSA bid with a counter offer, as both companies view the FOXA/Sky assets as key to competing globally,” Janedis added.

IEME includes a hefty 5.4% tilt toward FOX, 5.3% in FOXA, 6.4% in DIS and 5.2% CMCSA.

IEME is an active sector ETF that includes artificial intelligence screens. The ETF is backed by machine learning to expand upon traditional sector classification systems. The fund take components from large-, mid- and small-cap segments and incorporate data analysis tools taken from artificial intelligence technology, including machine learning, natural language processing and clustering algorithms, among others.

Meanwhile, Invesco Dynamic Media ETF (NYSEArca: PBS), the largest media sector-related ETF, was 1.3% higher Wednesday. PBS includes FOXA 5.0% and DIS 4.9%.

PBS takes a smart beta approach to its indexing methodology. The underlying Intellidex Index is designed to provide capital appreciation by evaluating companies based on a variety of investment merit criteria, including price momentum, earnings momentum, quality, management action, and value.

For more information on the media sector, visit our media category.