Fount Launches Two Thematic ETFs, MVTR & SUBS | ETF Trends

On Thursday, Fount Investment Co., Ltd. launched two new thematic ETFs: the Fount Metaverse ETF (MVTR) and the Fount Subscription Economy ETF (SUBS). MVTR looks to provide exposure to companies related to metaverse technology. SUBS seeks to provide exposure to companies offering subscription services.

“We believe that new technologies are creating seismic changes in the ways that individuals interact with the world around them, melding the digital and real world, and changing the way that products and services are consumed,” said Mr. Young-Been Kim, chairman of Fount. “We believe our new ETFs provide investors with an attractive vehicle to gain exposure to these technologies.”

MVTR seeks to provide results that, before fees and expenses, generally correspond to the total return performance of the Fount Metaverse Index, which was designed to provide exposure to companies that develop, manufacture, distribute, or sell products related to metaverse technology.

SUBS seeks to provide investment results that, before fees and expenses, generally correspond to the total return performance of the Fount Subscription Economy Index, which offers exposure to companies engaged in the business of providing subscription services.

“We are excited to work with Fount to bring these ETFs to market,” said J. Garrett Stevens, CEO of Exchange Traded Concepts, the advisor to the fund. “These funds complement ETC’s strategy of looking to provide investors with new thematics which we believe have the potential to disrupt the status quo.”

Enter the Metaverse

The metaverse and subscription services are two rapidly growing markets. Even with all the groundbreaking developments in technology, the metaverse has yet to reach its full potential of being the future iteration of the existing internet. Bloomberg estimates that the market size of the metaverse may reach $800 billion by 2024.[1] Additionally, a significant amount of consumers are transitioning from an ownership to a usership model. 78% of adults worldwide utilize subscription services, and 75% believe that, in the future, they will subscribe to more services and own less physical stuff.[2]

Looking at Fount’s description, the metaverse is a term that typically describes the concept of a future iteration of the internet made up of persistent, shared, 3D virtual spaces linked into a perceived virtual universe. It is often broken into four major components: augmented reality, life log, mirror world, and virtual world.

Exponential technology capacity and performance growth trends may enable the emergence of the metaverse. According to Moore’s Law, these technology trends are expected to accelerate over time. Many industry experts say that the metaverse would become a primarily social and communication space and have many other uses such as income production, solo entertainment, and education.

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1 Investing in the Metaverse, Bloomberg Intelligence, 7/1/21
2 The End of Ownership, Subscribed Institute, 2020

About Fount Investment Co., Ltd.
Founded in 2015, Fount is the leading Robo-Advisor (RA) FinTech company in Korea that specializes in the use of AI to expand the asset management industry. Through the utilization of AI and asset allocation algorithms, Fount offers services appealing to the next generation of investors.