Tech investors are focusing on Twitter (NasdaqGS: TWTR) Wednesday as the company announces its first ever earnings report, either justifying or contradicting the stock’s lofty price. Exchange traded fund investors can track the action through initial public offering or social media strategies.
After the bell Wednesday, Twitter will reveal its first earnings report since becoming a public company in November. The company’s stocks have surged almost 150% since it first began trading.
Investors have been jumping on the bandwagon as Twitter stocks started trading. Some argue that the strong Facebook earnings from mobile ads could be a good indicator for social media ad spending in general, including Twitter. [Facebook Bump, Earnings Outlook Bolsters Slumping Social Media ETF]
The Global X Social Media Index ETF (NasdaqGS: SOCL) has the largest exposure to Twitter at 6.3% of the portfolio.
Taking a closer look at the IPO ETFs’ holdings, index components include spinoffs – a new company created through the sale of distribution of new shares on an existing firm, companies that have gone public after recovering from bankruptcy and formerly public firms that were privatized in private equity buyouts only to be taken public again a few years later. [IPO ETF Gains Assets, Still Misunderstood]