A product line that has garnered some momentum in terms of raising asset levels and awareness is the Guggenheim BulletShares lineup of ETFs.
These products were designed to provide index exposure to the Corporate Bond and High Yield Corporate Bond spaces with a defined maturity or “term.”
In other words, the underlying bond portfolios are held until the bonds mature, and these are structured in such a way in that all the bonds owned in a specific portfolio all mature during the same year.
The index provider, Accretive Asset Management aims at owning bonds that all have the same effective maturities, on a year by year basis, for each corresponding Corporate Bond and HY Corporate Bond ETF. [More Target-Date Bond ETFs Provide Rising Rate Hedge]
BSCD (Guggenheim BulletShares 2013 Corporate Bond, Expense Ratio 0.24%) for instance will “mature” this year, and the ETF will cease trading at some point this year as such.
BSCC and BSJC, which were formerly the Guggenheim 2012 Corporate Bond ETF and Guggenheim High Yield Corporate Bond ETF respectively, no longer trade as ETFs on the market since the underlying bonds have long since matured.
Currently, Guggenheim lists a product that represents the Corporate Bond space on a defined maturity level, year by year, all the way out to 2022, and out to 2018 on the HY Corporate Bond level.