Fidelity Launching New ETF Division: Report | ETF Trends

Fidelity Investments is launching a new exchange traded fund business based in Denver that will be headed by a former executive at ETF heavyweight State Street Global Advisors, according to a report Monday.

The new Fidelity division is called SelectCo, according to an report.

“SelectCo appears to be an attempt on Fidelity’s part to catch a third wave of niche interest in exchange traded funds after having missed the first two. It is to be headed by ex-State Street Global Advisors luminary Anthony Rochte, who brings an in-depth knowledge of ETF products,” according to the report.

In August, Bloomberg reported that Fidelity was planning active ETFs based on the company’s sector funds. It is assumed that Rochte, who was hired from State Street, would oversee the ETF unit. [Fidelity Active ETFs Would Gain Market Share: S&P]

ETF industry observers have speculated for years that at some point Fidelity will expand its lineup beyond its current single offering, Fidelity Nasdaq Composite Index (NasdaqGM: ONEQ). [Fidelity Reportedly Preparing Active ETFs]