DeBeers, the world’s largest diamond supplier, has received requests to back an ETF vehicle, but nothing has come of it, yet. [Diamond ETF: Coming Soon to a Broker Near You?]
“The emotional content of (diamond jewelry) is most critical,” Stephen Lussier, CEO of Forevermark, a De Beers company, said in the CNBC article. “We prefer consumers buy diamond jewelry to keep, not to trade.”
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Max Chen contributed to this article.
