Why Advisors Should Focus Their Business Development on THIS Generation

Steve: Bill, that’s not how it works.

Bill: Uh… not how it works?

Steve: No. You’re 26 years old, you’re not wealthy, you have no experience working with wealthy people, and you don’t have any contacts with wealthy people. You’ll build your business by working in your “natural market.”

Bill: You’re (expletive deleted) kidding, right? Your advice for my success is that I work with other broke 26-year-olds? Am I supposed to wrestle away their beer money to open an IRA?

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