4 Strategies for Navigating Market Expansion

By Salvatore Bruno via Iris.xyz

The U.S. economy is into its ninth year of growth—the third longest expansion in the post-war era. The result: stock prices are higher than ever, your portfolio has grown rapidly, and investors are basking in post-recession bliss. Smart advisors, however, know that while this shift is a welcome reversal from extreme lows and emotional angst of the financial crisis, the current market expansion presents its own challenges. The name of the game heading into 2018 is applying careful investment strategies that seek to leverage today’s market exuberance while also mitigating risk.

Here are four strategies to help navigate this expansion to grow, preserve, and protect your portfolios—and keep your clients smiling:

1. Tailor your investment approach

It’s clear that the U.S. has entered the later stages of the business cycle. And though analysts have been warning of a downturn for years based on past trends, it seems history is decidedly not repeating itself at the moment. In fact, there are many reasons to believe the growth we’re seeing today will continue for some time. Growth has topped 3% in Q2 and Q3, and Q4 seems on track to meet—or even beat—that mark. At the same time, indicators point to a very low probability of a U.S. recession.

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