By Michael Kay via Iris.xyz
We are surrounded by articles, advertisements and enticements prompting investors where to find the best yield, the best returns, the best investments, the best everything. And who doesn’t want the best?
It seems you are always “a mere click away” from finding the highest yield on a money market fund, the lowest rate on a mortgage, the highest dividend on a stock or fund and the fastest route to financial freedom. The recommendations are all there for you to see, but you need to stop and ask yourself whether a particular option really is right for you—and why.
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