By Stewart Bell via Iris.xyz
In today’s information-drenched world, with too many options it’s often easier to put things off and not make a choice. In doing so, clients often handicap themselves by not making any progress at all.
Usually it’s a story about a client; a real story that illustrates perfectly one of the concepts you try to work with businesses on.
One of my favorites comes from 2013.
Click here to read the full story on Iris.xyz.