Are you just relying on the fact that you got a referral?

I mean, that’s a great foot in the door, and that’s the way, frankly, that you get most of your best new clients: through referrals.

But they’re stronger, they’re faster, and they’re more meaningful…

When you can transfer the value and the authority that you give to your current clients to that referral as quickly as possible.

And it doesn’t have to be all that difficult, but it’s not sending them a silly brochure.

It’s not sending them to your firm’s website that you’re embarrassed by.

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