Bond guru Bill Gross, manager of the largest bond fund in the world, PIMCO’s Total Return Bond Fund, to attend the annual ETF Virtual conference, providing his insight on where the fixed-income market is heading and and potential risks in the new year.

At the ETF Virtual Summit on January 15, Bill Gross, CFA, Founder, Managing Director and co-CIO at PIMCO, will talk about how financial advisors should position their fixed-income portfolio as a way to diversify against potential risks ahead.

Gross has predicted that the long bull market for bonds, which spanned three decades, has come to an end, reports Joe Light for Wall Street Journal.

Consequently, Gross has pointed to a so-called Bond War brewing.

“Bond managers must adapt to a new world of near zero bound interest rates and the likelihood of lower total returns,” Gross said.