New WisdomTree Dividend ETF

“We believe the key drivers of dividend growth are constantly changing. And a number of dividend-based indexes – through restrictive inclusion screens based on patterns of historical dividend trends – may miss out on what we see as dividend growth opportunities in today’s market,” Schwartz added. “We have created an additional subset of our broad dividend index family that incorporates factors we believe to be most important indicators of a company’s ability to grow their dividends – one that isn’t solely dependent on past history of dividend hikes.”

The firm has enjoyed phenomenal success with WisdomTree Japan Hedged Equity (NYSEArca: DXJ) as a way to invest in soaring Japanese stocks while negating the impact of a weaker yen. DXJ is the best-selling ETF of 2013, raking in over $7 billion, taking total assets to nearly $11 billion. The company also manages dividend-themed ETFs such as WisdomTree Emerging Markets Equity Income (NYSEArca: DEM).

WisdomTree (NasdaqGM: WETF) shares have rallied more than 100% so far this year. [WisdomTree ETF Growth Takes Off]

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