“Our aim is to enable investors to access the PIMCO Total Return ETF easily and conveniently, and we believe that re-naming the NYSE ticker to BOND is another step toward achieving that objective,” Gross said. [Gross Says PIMCO ETF Not Afraid of Copycats]
ETF providers have been crafting attention-grabbing ticker symbols that will stick in investors’ minds. [ETF Tickers Can Help Make or Break New Offerings]
PIMCO Total Return ETF