While the NBA playoffs could be helping some exchange traded funds (ETFs), they sure aren’t helping me any.

I grew up in Boston, and if you hadn’t noticed, we’re nutty about our sports teams. You’d have to be to love a team that has broken our hearts as many times as the Red Sox have. Naturally, we’re a little excited that the Celtics are facing off with the Lakers for the championship.

I don’t want to name names, but one of my best friends from first grade has Lakers floor season tickets. Who better to take than his old pal, the die-hard, lifelong Celtics fan, right?

Well, he won’t take me. He says taking a Celtics fan is bad luck. One of my employees tells me it’s time to get new friends.

Jack Nicholson, old buddy, have I told you how handsome you’ve been looking lately? Really, you’re just aging so gracefully…

The playoffs could at least be a pal to the media ETF, at least ABC parent Disney (DIS) is 5% of the PowerShares Dynamic Media Report (PBS). It’s down 5.1% year-to-date.

Disney should also get a lift from its announcement that it will begin streaming full-length movies on its website for free, reports Alex Woodson for the Hollywood Reporter. Movies such as "Finding Nemo," "Monsters, Inc." and "Freaky Friday" will stream through August at this address.

There isn’t much that’s free these days, so enjoy it while it lasts!

Tags: Leisure & Entertainment, Media